Author: Sunil Kamarajugadda

  • Selling Experience Management at C-Level

    Selling Experience Management at C-Level

    Selling experience management to C-level executives requires a strategic approach that connects IT initiatives to the core business goals of the organization, while resonating with the personal motivations of these leaders. To secure buy-in for experience management, IT leaders must align technical solutions with tangible business outcomes and present them in a way that speaks…

  • Breaking Silos and Building Synergy

    Breaking Silos and Building Synergy

    Organizations face intense pressure to deliver high-quality products quickly, efficiently, and without errors. A common barrier to this goal, especially in tech-intensive industries, is the persistence of organizational silos. These silos limit communication and collaboration between teams, which creates unnecessary roadblocks and can impact progress. Breaking down these silos and fostering synergy among diverse teams…