OGSM, an acronym for Objectives, Goals, Strategies and Measures, is a structured and comprehensive methodology for strategic planning and execution within organizations. It provides a clear framework for aligning various aspects of an organization’s operations with its strategic objectives.
Objectives (O): Objectives are overarching, qualitative statements that define the desired outcomes an organization aims to achieve. They represent the ultimate aspirations that guide the organization’s strategic direction. Objectives provide a sense of purpose and serve as the foundation upon which all other elements of the methodology are built.
Goals (G): Goals are specific, measurable targets that are derived from the broader objectives. They define quantifiable accomplishments that contribute to fulfilling the objectives. Goals are the actionable steps that need to be taken to turn objectives into reality. Each purpose may have several associated goals, which provide a clear roadmap for achieving the desired outcomes.
Strategies (S): Strategies are an organization’s high-level plans or approaches to accomplish its goals. They outline the methods, tactics, and initiatives that will be used to achieve the desired outcomes. Strategies provide the necessary guidance for decision-making and resource allocation, ensuring that efforts are focused and coordinated.
Measures (M): Measures, also known as Key Performance Indicators (KPIs), are specific metrics used to track progress and evaluate the success of the strategies and goals. They provide a quantifiable way to assess whether the organization is moving in the right direction and achieving the desired outcomes. Measures help monitor performance and make informed adjustments as needed.
In essence, OGSM creates a systematic link between high-level objectives and tangible measures of success. It encourages a disciplined and structured approach to strategic planning, ensuring that every aspect of an organization’s activities is aligned with its objectives. By breaking down strategic initiatives into clear objectives, goals, strategies, and measures, organizations can effectively translate their vision into actionable plans and monitor progress toward achieving their goals.
DASA Portfolio Management
By choosing DASA Portfolio Management, you will learn how to adopt a comprehensive approach to portfolio management. This approach not only drives strategic alignment and value delivery but also establishes effective governance practices. It fosters collaboration and communication and promotes continuous improvement.
